Essential Instagram Glossary
[drop_cap]Instagram has certainly upped the ante for social sharing and visual storytelling; more than 75 million people are active on Instagram every day, sharing more than 40 million photos daily.[/drop_cap]
To help new Instagrammers navigate through the wealth of content available on the platform, we’ve created this essential Instagram glossary. We even discovered a few unknown tips and tricks of the trade along the way.
For the savvy ‘Igers out there, we’ll have an advanced glossary available in the coming weeks.
[section_title text=”Pt. 1 | Basic Instagram Education”]
noun | [in-stah-gram]
A simple and fun mobile app that provides a way to connect with friends, explore ideas and discover the latest trends and unique photography from around the world.
Don’t be afraid to take your memories offline with one of these cool apps created specifically to download your Instagram images and turn them into art.
noun | yoo–zer–neym |
Your Instagram handle is the name that people use to identify you and may be different from your given name. Your username is the handle that people will use to tag you in comments and photos.
[clickToTweet tweet=”Use the same username on Instagram and Twitter to make it easy for people to connect with you” quote=”Use the same username on Instagram and Twitter to make it easy for people to connect with you”]
noun | [bahy-oh]
Your Instagram bio is where you can provide a little bit of information about yourself, up to a maximum of 150 characters. You can add any or all of the following information:
- Link to your website or blog
- A 150 character blurb about who you are/what you do (you can include an email or phone contact)
Edit the way your Instagram bio looks by changing the spacing or font of the text to make it stand out. The easiest was to save the formatting, such as hard returns and visual icons, is to write your content in Google Docs or something similar, then copy and paste the text into your bio via Instagram’s web app.
noun | [feed]
Your photo gallery or ‘feed’ is the collection of photos you’ve posted to Instagram to create a collection of your photos. Try to think of your Instagram account not just as a single photo posted at a time but rather as a whole visual experience where the sum is greater than it’s parts.
[clickToTweet tweet=”Create a visually appealing Instagram feed the same way you focus on each individual photo ” quote=”Create a visually appealing Instagram feed the same way you focus on each individual photo “]Comment
noun | [kom-ent]
A comment is the text directly below a post in which both you and other Instagrammers can add take advantage of. You can comment on the posts of other users to engage with the Instagram community.
[clickToTweet tweet=”Tag your friends in comments to easily share the Instagram photos you love” quote=”Tag your friends in comments to easily share the Instagram photos you love”]
adjective | [lahyk]
Double tap a photo to show your love for it in the mobile app or click the heart on the web app. See what your friends are double tapping by going to the Following Feed under the Activity Tab.
Want to see all the photos you’ve ever liked on Instagram? On the mobile app click the gear icon in the top right corner, under the Account section, click Photos You’ve Liked and voila!
noun | [pohst]
A post refers to a photo or video uploaded to Instagram.
[clickToTweet tweet=”Pre-schedule your posts for Instagram using Latergramme to visualize your content strategy ” quote=”Pre-schedule your posts for Instagram using Latergramme to visualize your content strategy “]Caption
noun | [kap-shuh n]
The caption of your post should provide insight or an explanation for the photo. Captions add context and are a great way to show your personality.
A photo posted by Meagan Faye (@livingboldly.ca) on
Add emoticons (sparingly) to your caption when appropriate.
noun | [hash-tag]
The hashtag is one of the most innovative tools of social media and allows posted content to become active and searchable by other users. Hashtags make it easy to follow trends, discover news, connect to new communities and create branded campaigns.
Rather than adding hashtags to your photo caption, try adding them to your post in the first comment. This allows you to write compelling copy for your caption that stands out from the hashtag noise.
noun | [fil-ter]
Instagram provides 20 preset filters that combine unique elements including exposure, colour balance and contrast. You can also manually edit your photos (which many users tend to do).
Manage your filters by clicking on the settings wheel (very last tab in the preset filters). You can change the order of the filters to put your favourites at the front or remove the filters you never use altogether.
noun | [hohm]
The home feed is a stream of the latest photos from the Instagrammers you’re following.
[clickToTweet tweet=”Tweet your favourite Instagram photos from the app by tapping the three dots in the bottom corner” quote=”Tweet your favourite Instagram photos from the app by tapping the three dots in the bottom corner”]
Want to schedule and manage your Instagram posts? Latergramme is here to help! Schedule your first post now.
[button text=”Signup for Latergramme for FREE!” color=”blue” url=”https://later.com/”]
Header image by Mikhail Pavstyuk via StockSnap