On-Demand Webinar
How Kristen Sullivan Turned Everyday Content Into Affiliate Income
What you'll learn
Learn how Kristen built consistent affiliate income with Later.
Kristen Sullivan shares how consistency helped her grow from posting simple recipes to building a lifestyle brand and earning commission through affiliate links.
She walks through how she uses Later analytics to understand what her audience is buying, decide what to share, and diversify the brands she promotes.
Kristen also shares how she balances content creation with everyday life and what she would tell creators who are sharing links but haven’t started seeing consistent results yet.
Meet the Speakers
Host
Shauna Hollinger
Creator Education Manager at Mavely
Shauna leads strategic education initiatives to help affiliate creators scale with confidence. With years of experience as a Senior Account Manager overseeing high-performing creators, Shauna has played a key role in driving millions in affiliate revenue. She now leads webinars and trainings that equip creators with the tools and strategy to grow their affiliate income and turn content into consistent sales. Her work is grounded in data, clarity, and a deep understanding of what actually drives conversion.
Panelist
Kristen Sullivan
Kristen Sullivan is a lifestyle creator behind @cookandstylewithkristen, where she shares approachable content across food, affordable fashion, and everyday life. She has built an engaged community by consistently sharing products and recommendations that are part of her own life. Kristen is also the founder of Grit, a community where she helps women learn how to grow their platforms and create income through content.
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