Find your perfect plan
Whether you're a social media pro or just getting started, Later has you covered.
These paid plans include
Auto
PublishingInstagram Best Time to Post
Visual Instagram Planner
Instagram Reels Auto Publishing
Hashtag Suggestions
Instagram Stories Scheduling
Carousel Auto Publishing
Best for individuals
Starter
Billed monthly
)1 user
- 30 posts per social profile
- Limited analytics (up to 3 months of data)
- 5 credits for AI features
- Customizable Linkin.bio page
- Collab tools for creators
- Extra Social Sets and users not available
- Extra credits ($5 USD/month for 100 credits)
Best for small teams
Growth
Billed monthly
)3 users
- 150 posts per social profile
- Full analytics (up to 1 year of data)
- 30 credits for AI features
- Customizable Linkin.bio pages
- Collab tools for creators and brands
- Team and brand management tools
- Extra Social Sets ($15 USD/month each)
- Extra users ($5 USD/month each)
- Extra credits ($5 USD/month for 100 credits)
Best for growing teams
Advanced
Billed monthly
)6 users
- Unlimited posts
- Full analytics (up to 1 year of data)
- 50 credits for AI features
- Customizable Linkin.bio pages
- Collab tools for creators and brands
- Team and brand management tools
- Live chat support
- Extra Social Sets ($15 USD/month each)
- Extra users ($5 USD/month each)
- Extra credits ($5 USD/month for 100 credits)
Baby Steps? Try our free plan
*Prices are billed in USD, applicable taxes are extra
Features | Starter | Growth | Advanced |
|---|---|---|---|
Automatically publish single-media posts scheduled to Instagram business profiles or creator accounts, TikTok Business Accounts, Facebook, Twitter, Pinterest, and LinkedIn. | |||
Schedule one post to multiple social profiles from Later on the web. | |||
Drag and drop media onto the Visual Instagram Planner to design the perfect Instagram feed. | |||
Plan and save captions, hashtags, and other text. | |||
Save your next idea as a draft post, and then come back to finish and schedule it when you're ready. | |||
See the best days and times to post to Instagram & TikTok for maximum engagement. | |||
Search for relevant hashtags to add to your Instagram, Facebook, and Twitter posts. | |||
Get automatic hashtag suggestions for Instagram based on the content in your caption. | |||
Users can only be tagged in single image Auto Publish posts, and locations can only be tagged in single image & video Auto Publish posts, due to Instagram limitations. | |||
Automatically publish carousel posts scheduled to Instagram business or creator accounts, Facebook, and Twitter. | |||
Automatically publish Instagram Stories to Instagram business accounts or use notification publishing for Instagram creator accounts. | |||
Visually plan and schedule Facebook Reels, and automatically publish them to Facebook Pages. | |||
Visually plan and schedule Instagram Reels, and automatically publish them to Instagram business or creator accounts. | |||
Keep your caption tidy by including hashtags as a first comment when auto publishing to Instagram. | |||
Tag products from your Instagram Shop when scheduling Instagram posts and reels. | |||
Upload and store unlimited photos and videos in your Media Library. Maximum file sizes 20MB/photo & 512MB/video. | |||
Use AI technology to instantly generate on-brand captions for your Instagram posts. 1 credit is used each time you generate captions. | |||
Use AI technology to instantly generate content pillars and content ideas. 1 credit is used each time you generate new ideas. | |||
Add your profile to our creator database so brands can find and contact you for collaborations. | |||
Find brand campaigns that are the perfect fit for you. | |||
Get more deals with a custom media kit accessible by a single link and full of verified data unique to you. | |||
Share the most important details about your next campaign so that creators can apply. | |||
Discover creators to collab with that fit with your brand and campaign. | |||
Add unlimited buttons to your Linkin.bio page that link to anywhere on the web. | |||
Add up to 5 links to your Instagram feed posts (including Reels) to create a clickable, shoppable Instagram feed on your Linkin.bio page. | |||
Add a single link to your TikTok posts to create a clickable, shoppable TikTok feed on your Linkin.bio page. | |||
Feature your latest linked Instagram post, YouTube video, or TikTok post on your Linkin.bio page. | |||
Drive traffic by highlighting your most important links with an image and room for more text. | |||
Add a Mailchimp form to your Linkin.bio page to grow your list of long-term subscribers. | |||
Enjoy a Linkin.bio page without a Later branded banner. | |||
Design a Linkin.bio page that's as unique as you are with customization options for background, buttons, and more. | |||
Monitor traffic and eCommerce sales to see how much money you've earned from your Linkin.bio page | |||
Track and measure your weekly and monthly growth, and see which posts are driving the most engagement. | + Exportable as CSV | + Exportable as CSV | |
Get details on post performance, including engagement, impressions, reach, likes, comments, and saves. | Last 30 posts in last 3 months | Up to 1 year | Up to 1 year |
Get details on story performance, including impressions, reach, replies, back, forward, exits, and completion rate. | Up to 1 year | Up to 1 year | |
Use Later's Analytics tool to measure, track, and optimize your Reels performance. | |||
See when your followers are online and get insights into their demographics, including age, gender, location, and language. | |||
See how your posts with hashtags have performed in the past 3 months, and discover the top hashtags used in your industry in the past 8 weeks. | |||
Share a detailed report of your Instagram analytics through a unique link. | |||
See how people are interacting with your Linkin.bio page and see where your Linkin.bio page is viewed most. | Up to 3 months | Up to 1 year+ Linkin.bio page views by location | Up to 1 year+ Linkin.bio page views by location |
See how your Tweets published through Later are performing. | Up to 3 months | + Click tracking | + Click tracking |
See how your Pins published through Later are performing. | Up to 3 months | + Click tracking | + Click tracking |
Track and measure your weekly and monthly growth, and see which posts are driving the most engagement. | Up to 3 months | Up to 1 year | Up to 1 year |
See when your followers are online and get insights into their demographics, including gender and location. | |||
Get details on post performance, including video views, likes, comments, shares, total and average watch times, and more. | |||
See your overall page performance, page growth, audience interactions, and best performing posts over time. | |||
See when your followers are online and get insights into their demographics, including age, gender, location, and language. | |||
Connect to Later through the Canva App Directory and start exporting your Canva designs directly to your Later media library. | |||
Crop media, add filters and text to images, and trim video length when scheduling. | |||
Save photos from anywhere on the web to your Media Library. | |||
Use high-quality stock photos to save time creating your own content. | |||
Search, collect, and repost media from Instagram business and creator accounts. | |||
Search, collect, and repost media from Instagram hashtags. | |||
Collect and repost media from Instagram posts you've been tagged in. | 5 per month | Unlimited | Unlimited |
Collect and repost media from Instagram posts you've been mentioned in. | |||
Request and collect media from your top content creators. | |||
Manage and reply to your Instagram comments directly in Later on the web. | |||
Manage and reply to your TikTok comments directly in Later on the web. | |||
Share and limit access to social profiles and media through Access Groups. Each Access Group includes a separate Media Library and Calendar to keep you and your team organized. | 1 | Unlimited | Unlimited |
Share your Instagram calendar and a preview of your scheduled posts with your team. | |||
Add notes to your Calendar to communicate with your team, leave reminders, and plan your social posts. | |||
Find answers in the Later Help Center, ask our automated chatbot to help, or visit the Later Support Community. | |||
Send your question to the team in the Later chatbot. Receive a response by email. | |||
Enjoy dedicated 1:1 time with our support team to get your questions answered. | |||
Frequently Asked Questions
A Social Set is a set of social profiles that we support. It includes one of each social profile (1 Instagram, 1 Facebook, 1 Twitter, 1 Pinterest, 1 TikTok, and 1 LinkedIn profile, plus a profile for any social networks we add in the future). Social Sets help you organize your social profiles based on brand or identity.
Later Access Groups help you manage access to your photos, videos, and social profiles within Later. Create multiple Access Groups to efficiently manage your social profiles and strategically collaborate with multiple teams.
Linkin.bio is a fully customizable mini web page built into your Instagram and TikTok profiles — making your content clickable and shoppable. Create a custom link in bio page, drop the link in your bio, and help followers discover more about you, your products, and your brand.
Yes! Save time by bulk-scheduling Reels in advance with Later’s Reels scheduler. You can choose to automatically publish your video content, or use notification publishing.
Yes! Carousel posts (aka multi-photo posts, aka photo dumps) with multiple photos and/or videos can be Auto Published and scheduled using the Later Instagram Scheduler.
Post count is the number of posts you're allowed to schedule in a month. A post can include Stories, carousel posts, and other types of content on different social channels.
The number of posts you get per month depends on your Later plan. For example, with our Starter plan, you get 30 posts per month for each social profile (not per Social Set).
Posts are counted toward your post count when they're scheduled, not when they're posted.
Auto Publish is available for Instagram business profiles or creator accounts, Facebook, TikTok business accounts, Twitter, LinkedIn, and Pinterest! Instagram carousel posts, as well as single image and video posts can be planned, scheduled, and automatically published.
Due to API limitations, personal profiles for Instagram and TikTok can schedule posts but not automatically publish. Instead, you’ll receive a push notification on your phone at the time the post is set to go live so you can publish straight away. We call this notification publishing.
Yes, you can always create a Free account with Later, and you can try any of our paid plans 100% free for 14 days!
You won’t be charged for the duration of your 14-day free trial, unless you decide to continue on with your plan once your trial is over. Cancel anytime before your free trial ends to avoid being charged.
Later is perfect for managing social profiles with other people, whether it's having managers approving content, team members publishing posts, or contributors submitting media. Each plan comes with a set number of users. You can add additional users to each paid plan for $5 per additional user. Note: Free plans are limited to 1 user.
When you sign up for any of our paid annual plans, you can save 17% per year compared to our monthly plans. Annual plans are billed yearly as a one-time payment and will automatically renew unless canceled.
Yes, Later offers a 50% discount on our annual and monthly subscription payments to qualified non-profits. We also offer a 100% discount off our Growth plan for organizations fighting to end racism. Apply for the Later Non-Profit Program today.
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Find your perfect plan! Trusted by millions around the globe
Whether you’re a social media pro or just getting started, Later has you covered.