Linkin.bio by Later

Add Your Link in Bio & Drive Traffic from Instagram

Add a link in bio or tag products in Instagram posts to turn your feed into a clickable, optimized landing page.


Get valuable insights including clicks, pageviews, and sales from each post.

Get More Traffic from Instagram

  • Share more than one link in your Instagram bio!
  • Link individual Instagram posts to specific articles, websites, videos & more
  • Add multiple links to one Instagram post
  • Ensure your followers can find what they’re looking for while scrolling through your feed

Sell Your Products with a Shoppable Instagram Feed

  • Turn your followers into customers with a shoppable, mobile optimized landing page
  • Connect your Shopify store to tag products in posts
  • Get sales data from Shopify for each Instagram post
  • No Shopify? No problem: link Instagram posts to product pages

Measure ROI from Instagram

  • Know exactly how much traffic or sales each Instagram post generated
  • Track clicks and pageviews from Instagram posts
  • Shopify stores can view revenue and sales from Instagram in Later
  • Measure your business goals in Google Analytics with UTM Tracking for Instagram

"Linkin.bio by Later has been a game-changer for our Instagram strategy since we can now promote multiple articles a day. Our Instagram traffic has increased 179% YoY largely in part to implementing Linkin.bio!"




HANNAH WEINTRAUB, Social Media Manager

How does Linkin.bio Work?

Step 1

Add Your Personalized URL to Your Instagram Bio

Step 2

Insert links or tag products in your Instagram posts

Step 3

Schedule your posts with Later, or add links once your post is published

Step 4

Followers can read articles or shop products from the link in your bio

Step 5

View traffic and sales data in Later or Google Analytics

Drive traffic from Instagram—
starting at $0/month

Linkin.bio
Lite
(Free and Plus)

Linkin.bio
Pro
(Premium, Starter, Brand)

One link
per post

Has Later banner on Linkin.bio page

No Later banner

No
integration

Has
integration

Analytics

Clicks, pageviews and click-through % for the past 3 months

Google Analytics UTM tracking

Drive traffic from Instagram—
starting at $0/month

Linkin.bio
Lite
(Free and Plus)

Has Later banner on Linkin.bio page

No
integration

Analytics

Clicks, pageviews and click-through % for the past 3 months

Google Analytics UTM tracking

Linkin.bio
Pro
(Premium, Starter, Brand)

No Later banner

Has
integration

Analytics

Clicks, pageviews and click-through % for the past 3 months

Google Analytics UTM tracking

"Thanks to Linkin.bio, we now have better alignment between our web content and Instagram. Linkin.bio by Later has allowed us to successfully utilize Instagram as a traffic resource and not just an engagement resource."




BROCK CARDINER, Director of Content Strategy

Join the 30,000+ businesses who love Linkin.bio

Later is free to use for as long as you want