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The Ultimate Guide to Paid Media & Influencer Marketing

Ultimate guide to using paid media in your influencer marketing strategies

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How to Use Later’s Ultimate Guide to Paid Media

  • Learn how paid influencer marketing works

  • Find out when to leverage influencer marketing and paid media in your strategy

  • Gain insight into paid media best practices

  • Discover paid media methods such as branded content ads, Spark Ads, allowlisting, and more.

Ready to start incorporating paid media and influencer generated content in your strategy? Download our free paid influencer marketing guide today.

Discover the Benefits of Using a Paid Media Strategy

If you’re an influencer marketing manager or brand looking to reach a wider targeted audience — this download is for you.

Using paid media to amplify your influencer generated content (IGC) helps to skyrocket your reach, which ensures the content goes beyond its organic limitations. It’s a win-win for both you and the influencer.

Created by industry experts, Later’s Guide to Influencer Marketing in Paid Media takes the guesswork out of paid media. We’ll walk you through all of the benefits of why pairing paid media with your influencer campaigns is a no-brainer.

Download it today.

Created by Pros

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Later Team


Later's team of social media experts have a wealth of experience in creating content for various channels, partnering with creators, and developing social strategies for brands around the world. From YouTube to Instagram; blog posts to newsletters; courses to reports, Later has got you covered with the latest social media trends, tips, and resources to help your brand grow.


Get Your Free Paid Media in Influencer Marketing Guide

Learn how to leverage paid media for enhanced growth and ROI.