Influencer Marketing Resources
Learn content creation tips from the experts at Later. Browse our collection of influencer marketing reports, courses, webinars, guides, videos, and worksheets.
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Influencer Marketing in the Consumer Packaged Goods Industry
Learn how to leverage influencers for CPG brands.
![Free influencer marketing guide for consumer packaged goods brands from Later](https://images.ctfassets.net/nfpsrlop6sws/6gf5uj7iUVDCo3XYQX2woP/6430c2c65775eadb4bc359ed6e6c90d0/Influencer_Marketing_for_Consumer_Packaged_Goods-Guide-Thumbnail.png?w=1920&h=1080&q=50&fm=png)
Influencer Marketing Guide for the Food & Beverage Industry
Learn how to leverage influencers for food and beverage brands.
![Free influencer marketing guide for food and beverage brands from Later](https://images.ctfassets.net/nfpsrlop6sws/1coCnKZ49qXnkg0t3aMLqw/22ff0b3b955bd69c5cc8b8843588f04a/Influencer_Marketing_for_Food_Beverage-Guide-Thumbnail.png?w=1920&h=1080&q=50&fm=png)
Influencer Marketing Guide for Fashion & Apparel Brands
Learn how to leverage influencers for fashion and apparel brands.
![Free influencer marketing guide for fashion and apparel brands from Later](https://images.ctfassets.net/nfpsrlop6sws/528iv2bLvNZ5YWT4NXGPgC/435d35be075384df683b39ef8e2b9e41/Influencer_Marketing_for_Fashion_Apparel-Guide-Thumbnail.png?w=1920&h=1080&q=50&fm=png)
Free Checklist: Instagram Fake Followers
Spot the fakes and build the ultimate influencer marketing collabs with our free checklist.
![Decorative thumbnail for Later’s fake Instagram followers checklist.](https://images.ctfassets.net/nfpsrlop6sws/5pTdNuTStX5KglYS1DBOpM/6cacf5e68322b7868a32f4b4565ca95c/InstagramFake-FollowersChecklist-Thumbnail.png?w=1920&h=1080&q=50&fm=png)
Guide to NIL Influencer Marketing
Learn how to leverage college athletes in influencer marketing campaigns.
![Free NIL influencer marketing guide from Later](https://images.ctfassets.net/nfpsrlop6sws/5GNVLRKZ0TPw0pi7JLGRkl/80efa0531cce2af81525c0a93f92f502/TheInfluencerMarketingGuidetoNILPrograms-Guide-Thumbnail.png?w=1920&h=1080&q=50&fm=png)
The Ultimate Guide to Influencer Discovery
Learn how to find the best influencers for your campaign.
![Free influencer discovery guide for brand marketers from Later.](https://images.ctfassets.net/nfpsrlop6sws/70CDntKFfKHjiNXp5Z6jEe/44b4995f4c702c607af8b9e0ee5fd7a0/InfluencerDiscovery-Guide-Thumbnail.png?w=1920&h=1080&q=50&fm=png)
Your Guide to Influencer Marketing & Paid Media
Learn how to leverage influencer marketing and paid media to grow ROI.
![Free guide to influencer marketing and paid media from Later](https://images.ctfassets.net/nfpsrlop6sws/eq1lxC5Ulo7IMWgIGn3MA/ad236f134d1bb499d84b66b236568ac1/WhyInfluencerMarketingPaidSocial-Guide-Thumbnail.png?w=1920&h=1080&q=50&fm=png)
Why You Need an Influencer Marketing Platform
Learn how an influencer platform can elevate and grow your brand!
![Why You Need an Influencer Marketing Platform thumbnail](https://images.ctfassets.net/nfpsrlop6sws/2JJnJdwolfnuotxOK3oiCx/84b42b2185809b203190719fd1681d84/WhyYouNeedAnInfluencerMarketingPlatform-ResourceHub-Thumbnail.png?w=1920&h=1080&q=50&fm=png)
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Ultimate Influencer Marketing ROI Guide
Learn how to measure and prove the success of your influencer marketing programs.
![Ultimate Influencer Marketing ROI Guide thumbnail](https://images.ctfassets.net/nfpsrlop6sws/4xvL0d3Jh7ylsgMQGHGxx0/5d6c7789a37ef93fa1e469a3be80f922/MeasuringRoiOnInfluencerMarketing-Guide-Thumbnail.png?w=1920&h=1081&q=50&fm=png)
Influencer Marketing by Demographics Guide
Download our guide to learn how to market to different demographics
![Influencer Marketing by Demographics Guide thumbnail](https://images.ctfassets.net/nfpsrlop6sws/26XBg1YPZTmC574bY3TxdD/fb721dc5d531ea07ee9f2cf22b433076/InfluencerMarketingByDemographics-Guide-Thumbnail.png?w=1920&h=1081&q=50&fm=png)
Influencer Marketing by Social Platforms
Download our guide to learn how to market on different social media platforms
![Influencer Marketing by Social Platforms thumbnail](https://images.ctfassets.net/nfpsrlop6sws/6nZruTxg9OcJtNt6dqUDiC/b0e3643c03d139b852b96bf3cd2381a1/Influencer_Marketing_by_Social_Platforms-Guide-Thumbnail.png?w=1920&h=1081&q=50&fm=png)
Guide to Brand Ambassador Programs
Learn how you can incorporate brand ambassadors into your influencer marketing strategy.
![Guide to Brand Ambassador Programs thumbnail](https://images.ctfassets.net/nfpsrlop6sws/fIhx8GYkn2LMNe6RfJmVi/58eccce56dd674f3b0699e062e666118/Your_Guide_to_Brand_Ambassadors-Guide-Thumbnail.png?w=1920&h=1081&q=50&fm=png)
TikTok Influencer Marketing Guide
Learn everything you need to know about influencer marketing on TikTok.
![TikTok Influencer Marketing Guide thumbnail](https://images.ctfassets.net/nfpsrlop6sws/1jqu5JBYnpnnaX4eVRXceZ/00a4eaccd3a01bc51be2b4ecc2311fae/The_Ultimate_Guide_to_Influencer_Marketing_on_TikTok-Guide-Thumbnail.png?w=1920&h=1081&q=50&fm=png)
Free Influencer Campaign Kit for Small Businesses
Plan your next influencer campaign with our free Influencer Campaign Kit for small businesses.
![Cover poster highlighting the downloadable influencer marketing campaign kit, including sample images from the kit](https://images.ctfassets.net/nfpsrlop6sws/2y6lodbpfrkaBixaebSRGH/b8d609f2a0c7423a9068f3e554722419/InfluencerCampaignKit-Downloadable-Thumbnail.png?w=1920&h=1082&q=50&fm=png)
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