Influencer Marketing Resources
Learn content creation tips from the experts at Later. Browse our collection of influencer marketing reports, courses, webinars, guides, videos, and worksheets.
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Creator Compensation Report
Learn all about creator compensation and industry trends.
Global Management Consulting Firm
How a global management consulting firm executed a fast-paced research initiative, powered by Later.
Kraft
How Kraft partnered with Later to drive a double-digit lift in favorability and intent.
JanSport
How JanSport activated TikTok Creators using Later’s influencer marketing platform to amplify Gen-Z brand engagement.
Habit Burger & Grill
How Habit Burger turned a creator-powered food truck tour into a buzz-worthy campaign.
Kroger Precision Marketing
How Kroger Precision Marketing scaled its influencer program to over 300 campaigns in 1 year.
MacKenzie-Childs
How Later & MacKenzie-Childs made holiday magic by pairing creator content with paid media.
Lindt x American Greetings
How American Greetings and Lindt leveraged influencers to drive Mother’s Day sales, powered by Later.
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Palermo’s Pizza
How Urban Pie & Screamin’ Sicilian leveraged Later to activate TikTok & Instagram creators for #NationalPizzaMonth.
Spectrum Brands
How Spectrum Brands and Later activated 4 pet brands for a Holly Jolly holiday campaign.
Rosefield
How Rosefield’s influencer marketing strategy, powered by Later, drove 167% ROAS across 7 global markets.
Reebok x Zumiez
How Later powered Reebok & Zumiez’s first co-collaboration and drove almost 1 million impressions.
Totino’s
How Totino’s worked with Later to activate TikTok creators and reach Gen-Z gamers.
Ste Michelle Wine Estates
How Ste Michelle Wine Estates scaled social proof with Later to drive cost savings.
Sperry x PFLAG National
How Sperry & PFLAG National partnered with LGBTQ+ creators on TikTok & Instagram using Later.
Trident
How Trident worked with Later to leverage micro- and macro-influencers across TikTok and Instagram.
