Later vs. Instagram Creator Studio
Wondering about Instagram’s new Creator Studio tools?
Here’s what you need to know.
scroll to see more
The big differences
Instagram Creator Studio is made with influencers in mind, with the goal of helping creators publish video content to IGTV.
Later optimizes your Instagram strategy, lets you post to other social channels, and gives you a way to attribute revenue to Instagram posts.
The bells and whistles
|Auto-Publishing to Instagram|
|Carousel posts||Notification publishing||Auto publishing|
|Adjustable date range||3 months||7 days|
|Likes, comments, saves|
|Impressions and reach|
|Instagram Stories analytics|
(emails, texts, phone calls)
|Export to CSV|
|Beat time to post|
|Find and repost UGC|
We help you play the long game on Instagram
We help you play the
long game on Instagram
See all your content at a glance, and see your feed the way your followers will.
Create a shoppable Instagram feed by tagging multiple products in your posts.
Best Time to Post
Optimize your posts based on your followers’ unique engagement patterns.
Which one is best for your business?
If you’re an influencer who’s focusing on growing your IGTV channel, give Creator Studio a try.
If you’re looking to turn your Instagram account into a revenue machine (or if you’re scheduling across different channels like Twitter and Pinterest), then Later is for you.