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Influencer Marketing 101: How to Elevate Your Influencer Marketing Strategy

Whether you’re working with influencers for the first time or looking to scale your business, you’ll need to have a strategy in place. In this influencer marketing course, Later x Mavrck will teach you everything you need to know to run a successful influencer campaign.

Kurtis Smeaton presents the Free Influencer Marketing 101 Course from Later

What You’ll Learn in This Influencer Marketing Training Course

  • Create and launch a successful influencer marketing campaign
  • Search and find the right influencers for your brand 
  • Craft the perfect pitch for potential partners
  • Track and measure the ROI of your campaign
  • Put together an influencer marketing brief 
  • BONUS: Receive a free influencer marketing campaign brief template to help get you started

Ready to plan your influencer marketing campaign?

Meet Your Instructor

  • Kurtis Smeaton headshot

    Kurtis Smeaton

    Kurtis Smeaton is the Influencer & Partner Marketing Manager at Later, and has extensive experience in influencer marketing, brand marketing, and social media. He has worked across industries, from tech and fashion to finance, and takes a creative approach to strategy. Based in Vancouver, Kurtis also produces creative content for several global fashion and design brands. Outside of work, Kurtis is passionate about travel, food (and coffee), and the outdoors.