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How to Write Engaging Instagram Captions

Instagram Copy + Caption Foundations

If you want to be successful on Instagram, you can’t let your Instagram captions become an afterthought! That’s why we’re sharing the five foundations to writing copy for Instagram. We’ll also teach you helpful exercises to beat writer’s block and get your creativity flowing!


How to Write for Instagram Posts, Stories, and IGTV

In the last few years, Instagram has placed a higher priority on copy – in the captions, Instagram Stories, and even IGTV! That’s why we’re teaching you exactly how to write for each platform and create captions that will convert your fans into followers!


Free Instagram Caption Templates Worksheet

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  • Elise Darma

    Elise Darma has been growing Instagram accounts for clients since 2013 and now runs a 6-figure agency and educational company all about Instagram marketing. She's collectively grown Instagram accounts to over 250,000 followers, brokered 100s of deals between influencers and brands, and has been featured by Forbes and Entrepreneur for her work as a marketer, business owner and digital nomad.

    You can connect with her on Instagram at @EliseDarma + @Canupycontent

  • Taylor Loren

    Taylor is the Head of Content Marketing at Later, the #1 Instagram marketing platform. She loves helping people grow their business with Instagram, and is passionate about making Instagram marketing accessible and easy to understand for everyone. Taylor was named LinkedIn’s Top Voice in 2016 for marketing and social media and awarded Best Startup Marketing in 2017 from the Canadian Association of Marketing Professionals.

    You can connect with her on Instagram at @Taylor.Loren + @LocalWanderer