LATER INFLUENCE
Later vs CreatorIQ: What’s the best influencer marketing platform?
Unlike CreatorIQ, Later’s in-house services team provides our customers with a full suite of services to supercharge their influencer marketing strategy and optimize their investments. Plus, you get clear, transparent pricing — no surprise costs for extra seats, campaigns, creators, or reports.
THE BEST CREATORIQ ALTERNATIVE
Seamless influencer marketing
Later is the influencer marketing platform that works for you.
The easiest way to find influencers
Later’s AI-driven tools use advanced filters to help you search for influencers based on over 20 criteria.
Build review & ambassador programs
Easily source and repurpose UGC and surveys, and build reviews and ambassadors programs — a must-have for any e-commerce brand.
Automated influencer campaign workflows
Scale your impact with intelligent automations that ensure your campaigns reach their full potential while making your team’s life easier.
All-in-one pricing, no surprises
Scale your impact with intelligent automations that ensure your campaigns reach their full potential while making your team’s life easier.
Features | Later Influence | CreatorIQ |
|---|---|---|
| Managed services | ||
| All-in-one pricing | ||
| Reviews and research | ||
| Private-label your platform experience | $ Add-on | |
| Social Media Management add-on | ||
| Later Link in Bio add-on | ||
| Social Listening | ||
| Launch affiliate marketing and track campaigns | ||
| Incentive management and fulfillment (Shopify) | ||
| Influencer incentives and payments | Payment, product, promo codes, coupons, sweepstakes, contests, loyalty points | Payment, product, gift cards |
Last updated May 2024
CREATORIQ VS. LATER
4 reasons to choose Later Influence
Later is easier to set up than CreatorIQ — see for yourself with a free demo.
1.
Maximize your ROI for influencer marketing
Later helps you partner with the right influencers who actually reach your audience, so you always get the best results.
2.
Manage creator payments and measure program ROI
Incentivize and compensate creators seamlessly while tracking key metrics to gauge return on investment and optimize future campaigns.
3.
Create a winning program strategy
Collaborate with our expert professional services to create campaigns that resonate with your audience
4.
Integrate with your preferred affiliate network
Later enables brands across many different affiliate networks including: Rakuten, Impact, Commission Junction (CJ), Partnerize, Ascend, AWIN, ShareASale, Avant a Link, Pepperjam, and BrandVerity.
Testimonial
Top brands trust Later Influence. Here’s why.
Later makes dealing with the world of influencers as turnkey as it can be. I consider them partners. The influencer landscape is constantly changing and evolving. Later helps us stay on top of trends and reach consumers in an authentic, effective, and efficient way.
Drew McGowan
Clif Bar & Company, Communications and Influencer Marketing Strategy
QUESTIONS? WE’VE GOT ANSWERS
Frequently asked questions
Reviews of CreatorIQ are mixed, with some users highlighting its robust analytics and influencer management features, while others have criticized its complex interface and steep learning curve, suggesting the CreatorIQ platform is challenging for new users.
Later Influence, of course! Later is the top choice for brands seeking an influencer marketing platform with a comprehensive suite of tools, tailored audience targeting capabilities, and robust performance tracking features.
Later Influence, formerly known as Mavrck, has garnered recognition in the industry, including as a leading influencer marketing platform for enterprise brands on software review site G2.
Mavrck, now rebranded as Later Influence, is an influencer marketing platform that connects brands with influencers to drive authentic engagement and measurable results in marketing campaigns. The name change reflects our company's evolution and expanded offerings in the influencer marketing space.
What’s the best influencer marketing tool for you?
See how Later Influence stacks up against other tools.
Later Influence is the best CreatorIQ alternative
We help leading brands create unforgettable campaigns.