How to Create an Instagram Content Plan & Strategy

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Lesson #1: Creating Great Instagram Content

In this lesson, Puno introduces what an Instagram brand book is and why everybody should invest in creating one. She dives deep into the importance of having a strong brand on Instagram.

Lesson #2: Finding Your Instagram Community

In this video, you’ll learn all about finding your community on Instagram. You’ll understand how to identify your target audience, reach them, and keep them coming back for more.

Lesson #3: Finding Future Clients

In this lesson, you’ll learn ways to turn your community members AKA Instagram followers into clients.

Lesson #4: Pitching the Perfect Partner

In this video, you’ll learn the tools to find partners (who are aligned with your brand) that will help promote your business!

Lesson #5: Sizing Up the Competition

In this lesson, you will learn how to size up your competition and use your learnings to improve your own strategy.

Lesson #6: How to Build a Visual Identity Board

In this lesson, you will put all of your learnings together. Puno will show you how to build a visual identity board and explain how it’ll help you build a seamless content strategy.

About the Host

Headshot of Puno Dostres

Puno Dostres

Founder of ilovecreatives@punodostres

A creator, digital designer, and entrepreneur at heart, Puno is the Founder of ilovecreatives, a platform connecting creatives working that slashie (jack of all trades) life.


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