Influencer Marketing and Social Media Guides
Level up your influencer marketing and social media knowledge with our free informative guides.
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E-Commerce & DTC Influencer Marketing Guide
Learn how to leverage influencers for your e-commerce and direct-to-consumer brand.
![Free influencer marketing guide for E-commerce and DTC brands from Later](https://images.ctfassets.net/nfpsrlop6sws/5HidpqMj0Ptk31fuU6CNkf/b47e46ad9427060c063e94a6cab1f649/Influencer_Marketing_for_E-Commerce_DTC-Guide-Thumbnail.png?w=1920&h=1080&q=50&fm=png)
Influencer Marketing in the Consumer Packaged Goods Industry
Learn how to leverage influencers for CPG brands.
![Free influencer marketing guide for consumer packaged goods brands from Later](https://images.ctfassets.net/nfpsrlop6sws/6gf5uj7iUVDCo3XYQX2woP/6430c2c65775eadb4bc359ed6e6c90d0/Influencer_Marketing_for_Consumer_Packaged_Goods-Guide-Thumbnail.png?w=1920&h=1080&q=50&fm=png)
Influencer Marketing Guide for the Food & Beverage Industry
Learn how to leverage influencers for food and beverage brands.
![Free influencer marketing guide for food and beverage brands from Later](https://images.ctfassets.net/nfpsrlop6sws/1coCnKZ49qXnkg0t3aMLqw/22ff0b3b955bd69c5cc8b8843588f04a/Influencer_Marketing_for_Food_Beverage-Guide-Thumbnail.png?w=1920&h=1080&q=50&fm=png)
Influencer Marketing Guide for Fashion & Apparel Brands
Learn how to leverage influencers for fashion and apparel brands.
![Free influencer marketing guide for fashion and apparel brands from Later](https://images.ctfassets.net/nfpsrlop6sws/528iv2bLvNZ5YWT4NXGPgC/435d35be075384df683b39ef8e2b9e41/Influencer_Marketing_for_Fashion_Apparel-Guide-Thumbnail.png?w=1920&h=1080&q=50&fm=png)
How to Go Live on Instagram: Free Guide
Learn everything you need to successfully go live on Instagram.
![Thumbnail image showing the title “Instagram live guide” beside sample pages of the guide.](https://images.ctfassets.net/nfpsrlop6sws/5RkYQNAN5kpTLjmCaz2KbQ/0bf2c299b7e56adac6761bc5324ccfbc/InstagramLivePDF-Guide-Thumbnail.png?w=1920&h=1080&q=50&fm=png)
Free Instagram Hashtag Strategy Guide
Reach new audiences and grow your Instagram account with our free Instagram Hashtag Strategy Guide.
![Decorative header for the free downloadable Instagram hashtag strategy guide from Later.](https://images.ctfassets.net/nfpsrlop6sws/2jDqUj9uYz6XEPvD8A1KZt/06ecdeeff4a77f736f95257aa1d782cb/InstagramHashtags-Guide-Thumbnail.png?w=1920&h=1080&q=50&fm=png)
Free Instagram Image Size Infographic
Find all the dimensions you need to create perfectly sized images and videos for Instagram.
![Image reading Downloadable Instagram Image and Video Size Guide with graphic of guide](https://images.ctfassets.net/nfpsrlop6sws/ejCCp7eKu5l1oCktuMJDL/cc7912ef9d6a650c7f2d6fd9843c8af3/InstagramImage-VideoSizeGuide-Thumbnail.png?w=1920&h=1080&q=50&fm=png)
Plan the Perfect Product Launch on Social Media
Promoting a new product on social media? Download our handy checklist to get organized for your next launch!
![Thumbnail image reading Downloadable Social Media Product Launch Checklist with graphic of checklist](https://images.ctfassets.net/nfpsrlop6sws/618hBnzsQPNNozqBuGTdRw/1328693b7fa61f70d05d5efadd72476f/SocialMediaProductLaunchChecklist-Thumbnail.png?w=1920&h=1080&q=50&fm=png)
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Guide to NIL Influencer Marketing
Learn how to leverage college athletes in influencer marketing campaigns.
![Free NIL influencer marketing guide from Later](https://images.ctfassets.net/nfpsrlop6sws/5GNVLRKZ0TPw0pi7JLGRkl/80efa0531cce2af81525c0a93f92f502/TheInfluencerMarketingGuidetoNILPrograms-Guide-Thumbnail.png?w=1920&h=1080&q=50&fm=png)
The Ultimate Guide to Influencer Discovery
Learn how to find the best influencers for your campaign.
![Free influencer discovery guide for brand marketers from Later.](https://images.ctfassets.net/nfpsrlop6sws/70CDntKFfKHjiNXp5Z6jEe/44b4995f4c702c607af8b9e0ee5fd7a0/InfluencerDiscovery-Guide-Thumbnail.png?w=1920&h=1080&q=50&fm=png)
Your Guide to Influencer Marketing & Paid Media
Learn how to leverage influencer marketing and paid media to grow ROI.
![Free guide to influencer marketing and paid media from Later](https://images.ctfassets.net/nfpsrlop6sws/eq1lxC5Ulo7IMWgIGn3MA/ad236f134d1bb499d84b66b236568ac1/WhyInfluencerMarketingPaidSocial-Guide-Thumbnail.png?w=1920&h=1080&q=50&fm=png)
Why You Need an Influencer Marketing Platform
Learn how an influencer platform can elevate and grow your brand!
![Why You Need an Influencer Marketing Platform thumbnail](https://images.ctfassets.net/nfpsrlop6sws/2JJnJdwolfnuotxOK3oiCx/84b42b2185809b203190719fd1681d84/WhyYouNeedAnInfluencerMarketingPlatform-ResourceHub-Thumbnail.png?w=1920&h=1080&q=50&fm=png)
Ultimate Influencer Marketing ROI Guide
Learn how to measure and prove the success of your influencer marketing programs.
![Ultimate Influencer Marketing ROI Guide thumbnail](https://images.ctfassets.net/nfpsrlop6sws/4xvL0d3Jh7ylsgMQGHGxx0/5d6c7789a37ef93fa1e469a3be80f922/MeasuringRoiOnInfluencerMarketing-Guide-Thumbnail.png?w=1920&h=1081&q=50&fm=png)
Influencer Marketing by Demographics Guide
Download our guide to learn how to market to different demographics
![Influencer Marketing by Demographics Guide thumbnail](https://images.ctfassets.net/nfpsrlop6sws/26XBg1YPZTmC574bY3TxdD/fb721dc5d531ea07ee9f2cf22b433076/InfluencerMarketingByDemographics-Guide-Thumbnail.png?w=1920&h=1081&q=50&fm=png)
Influencer Marketing by Social Platforms
Download our guide to learn how to market on different social media platforms
![Influencer Marketing by Social Platforms thumbnail](https://images.ctfassets.net/nfpsrlop6sws/6nZruTxg9OcJtNt6dqUDiC/b0e3643c03d139b852b96bf3cd2381a1/Influencer_Marketing_by_Social_Platforms-Guide-Thumbnail.png?w=1920&h=1081&q=50&fm=png)
Guide to Brand Ambassador Programs
Learn how you can incorporate brand ambassadors into your influencer marketing strategy.
![Guide to Brand Ambassador Programs thumbnail](https://images.ctfassets.net/nfpsrlop6sws/fIhx8GYkn2LMNe6RfJmVi/58eccce56dd674f3b0699e062e666118/Your_Guide_to_Brand_Ambassadors-Guide-Thumbnail.png?w=1920&h=1081&q=50&fm=png)
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