Skip to main content

Copied URL to clipboard!

Linktree (

Linktree ( is a popular online tool that allows users, particularly on social media platforms like Instagram, to create a customized landing page containing multiple links.

How does Linktree work?

Users can set up a Linktree account and customize a landing page with multiple clickable links, each directing followers to different content, websites, or promotions. 

Which is the better choice: Link in Bio or Linktree?

The choice between Link in Bio and Linktree often depends on user preferences and specific needs. Link in Bio, offered by Later, integrates seamlessly with the Later social media scheduling platform, making it a convenient choice for users already using Later for content planning. Link in Bio also allows users to create a shoppable Instagram feed, turning their Instagram posts into clickable links to product pages.  An advantage that Link in Bio has on Linktree is that it’s completely free. 

With a free Link in Bio plan you can:

  • Create a Link in Bio page without needing to connect your Instagram profile first

  • Add unlimited linked buttons — to spotlight your most important links 

  • Create a linked version of your TikTok and Instagram feeds — to drive traffic to specific URLs 

  • Fully customize your colors and fonts

  • Track link clicks and sales in Google Analytics — to get data-backed insights and make reporting a breeze

  • Add links to your social channels — to build your audience across platforms 

  • Boost email subscribers with our Mailchimp integration — to connect with your audience beyond social media

  • Access state-of-the-art customer support (from a real human)

While both Link in Bio and Linktree serve the purpose of centralizing links on platforms with limited clickable links, some users prefer Link in Bio for its integration capabilities and additional features like shoppable content, providing a more comprehensive solution for those looking to enhance their Instagram presence.


The future of social delivered to your inbox

Sign up for Later’s newsletter & be the first to access news, expert tips, and free resources.

Email Address

By entering your email, you're accepting Later's Terms of Service and Privacy Policy.


Stay in the know & grow your business

Create & manage all of your social media content in one app.