Optimizing your social media strategy can be tough without access to the right tools and metrics. Beyond scheduling and publishing photos, videos, and stories through Later, you’ll learn to track the engagement of each of your published posts on the social platform you’ve connected. This way, you’ll get insight on how to adjust your content strategy to drive traffic and generate revenue.
In this guide, you’ll learn about the following:
- Metrics you can track for different social platforms with Later Analytics
- Video tutorials and guides on how to curate your social media content
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Social Media Analytics with Later
Later offers Analytics for Pinterest, Twitter, & Instagram. Later also provides analytics for Linkin.bio which is currently connected to Instagram's Analytics.
Instagram Analytics
Instagram Analytics monitors trends for an Instagram profile's overall performance, measures weekly and monthly growth, and discovers which of the profile's posts are driving the most engagement.
Pinterest Analytics
Pinterest Analytics monitors trends for your profile's overall performance, measures weekly and monthly growth, and discovers which of your Pinterest pins are driving the most engagement.
Twitter Analytics
Twitter Analytics tracks important metrics like your Twitter’s overall performance, weekly and monthly growth, and highest tweet engagement.