Scheduling your LinkedIn posts in advance is a great way to be consistent and save time.
The best part? With Later's LinkedIn Scheduling feature, you can do it all for free.
We're breaking down how to plan, optimize, and schedule your LinkedIn posts in 2023 (and beyond).
Why You Should Schedule LinkedIn Posts in 2023
LinkedIn has become a valuable tool for brands, entrepreneurs, and creators looking to drive traffic, grow online, and even build their personal brands.
But writing LinkedIn captions on-the-fly isn’t always the most effective way to reach your goals.
So, here are the top three reasons to use a LinkedIn scheduler in 2023:
Save Time
Post Consistently
Write Stronger Captions
#1: Save Time
Saving time is the biggest reason for scheduling your LinkedIn posts in advance.
It leaves more room for strategic brainstorms, content creation, and other business needs.
Plus, you won’t be rushing to whip up a post in real-time, and can plan ahead instead.
ICYMI: You can plan and schedule your LinkedIn posts in advance with Later’s social media management tools. Sign up today and start posting:
#2: Post Consistently
According to LinkedIn creators, posting consistently on LinkedIn is integral to your growth on the platform.
While it doesn’t have to be every day, scheduling your posts will help you set up a consistent posting cadence.
Get more tips and tricks from two LinkedIn creators — from how to set your goals to how to grow on the app: LinkedIn Influencers: Who They Are & How to Become One
#3: Write Stronger Captions
LinkedIn captions can be up to 3000 characters long, giving you a ton of space to engage with your target audience.
However, crafting captions can be tedious — especially if you’re not in writing mode.
By planning and scheduling your LinkedIn posts in advance, you can set time aside to brainstorm and write when you’re in the creative zone.
Because you know what they say: success is where preparation and opportunity meet. 🌟
FYI: You can plan and schedule your LinkedIn posts alongside Instagram, Facebook, Pinterest, TikTok, and Twitter too. Start scheduling your content today.
How to Schedule and Automatically Publish LinkedIn Posts (No Notifications Required!)
Later is trusted by millions of brands, creators, and social media managers — making it the best LinkedIn scheduler in 2023.
Here’s how to schedule and auto-publish LinkedIn posts with Later, in four simple steps:
Step #1: Connect your LinkedIn profile to your Later Account:
NOTE: To connect a LinkedIn Company Page to your Later account, you must be a super admin of the page.
Step #2: Drag and drop content (a text post, one image, or one video) from the Media Library to your Calendar and select the time and date:
NOTE: You can only schedule video posts to Company Page LinkedIn profiles.
And due to API capabilities, you cannot schedule Multi-Photo (carousel) posts or tag users when scheduling LinkedIn posts.
Step #3: Write your caption and add hashtags (up to 3000 characters) to the post. You can also tap “Edit Image” to add text to the image and crop it to be the perfect size for LinkedIn:
TIP: Use Later’s Saved Captions feature to keep caption ideas and hashtags handy in one place.
Step #4: Tap save and you’re all done! Your scheduled LinkedIn post will auto-publish to your profile — no notifications required.
Whether you want to build and grow your network, increase conversations, or generate leads, scheduling your LinkedIn content is a great way to get started.
Ready to level-up your LinkedIn strategy? Plan and schedule your posts in advance with Later — create an account today:
