Calling all creators: TikTok is officially paying the best and brightest for their viral content through the TikTok Creator Fund.
So, if you needed a sign to focus on growing your TikTok community, this is it.
We're breaking down how to apply for the TikTok Creator Fund, who's eligible, and most importantly — how you'll get paid, so you can start cashing in!
What is the TikTok Creator Fund?
First announced in July 2020, the TikTok Creator Fund is a monetary fund for creators.
Yep, you heard that right!
Creating engaging and meaningful content is officially being rewarded financially on the platform.
With an initial investment of $200M, TikTok says they are committed to doling out $1B over the next three years to allow creators to earn a livelihood from the video-sharing app.
And while they've kept their payout structure low-key, the general idea is that eligible creators with high-performing content = $$$.
How Does the TikTok Creator Fund Work?
It’s simple: the more engagement you receive from a post, the more dollar signs you’ll see in your bank account.
Because let’s face it, creating content takes serious time, commitment, and resources.
And TikTok would not be the platform it is without the slew of talented creators sharing their stories and connecting to audiences worldwide.
You might even recognize the program’s first wave of participants including Cheyenne Jaz Wise, Justice Alexander, and Michael Le — all of whom are getting paid, by TikTok, for their scroll-stopping content.
So whether you’re an educator, dancer, or artist, the TikTok Creator Fund gives creators the opportunity to turn their creativity into a career.
At the moment, there's no limit to the number of creators that can join — the more the merrier! Keep scrolling to learn how to apply to the TikTok Creator Fund, below.
DID YOU KNOW: You can plan and schedule your TikTok videos in advance with Later — get started today.
Who is Eligible for the TikTok Creator Fund?
In order to be considered eligible for the TikTok Creator Fund, you’ll need to meet a couple of baseline stipulations below:
You reside in the U.S., UK, Germany, Italy, France, or Spain
Your account is active and complies with TikTok Policies
Your account has at least 10K authentic followers
Your account has at least 100K authentic total video views in the last 30 days, before application to the Program
Your account has at least one valid linked digital payment account (re: PayPal or Zelle) to be used as a payment method through the Program
How to Apply to the TikTok Creator Fund: A Step-by-step Guide
If you meet all of TikTok's requirements, applying for the Creator Fund is super simple. Here's how to do it:
First, tap the hamburger icon in the top right corner of your profile and head to "Creator tools."
Next, tap “Creator Fund." Then, confirm that you are over the age of 18, and be sure to read and accept the TikTok Creator Fund Agreement.
All that’s left to do is sit tight and wait for TikTok to notify you when they’ve made their decision.
NOTE: Don’t get too disheartened if your application is rejected, you can re-apply after 30 days! In the meantime, check out other ways that content creators can make money on TikTok here.
Want to stay up-to-date on the latest social media news and tips? Join over 1M brands and creators when you sign up for our free weekly newsletter, today:
How Much Does the TikTok Creator Fund Pay?
Now let’s get down to the brass tacks of it all: how exactly is a creator’s funds allocated and how much does the TikTok creator fund pay?
According to TikTok, funds are based on a variety of factors including, “video views, video engagement, as well as ensuring the videos adhere to the Community Guidelines and Terms of Service.”
Which means the more engaging the piece of content, the more dollar signs will come your way.
And because the Creator Fund “pot” is always fluctuating — based on the way the platform and your videos perform day after day — the dollar amount varies.
Funds will appear in your creator dashboard three days after your views are accrued. You'll then be able to withdraw payments up to 30 days after your video was posted.
Since its inception, TikTok’s Creator Fund has opened up a world of possibilities for creators looking to monetize their storytelling.
So, as long as you’re producing authentic content that resonates with your community and meets the above criteria — TikTok will have no choice but to accept you into the program.
What are you waiting for? Apply today and turn your creativity into earnings!
Ready to level-up your TikTok strategy? Manage your TikTok videos in one easy-to-use dashboard — so you can save time and get more eyes on your content.