TikTok's latest feature test has social media managers and creators rejoicing. 🙌
Spotted by Bianca Fernandez, users can download their videos without a TikTok watermark before they post.
“This new feature is probably the best feature that this app has," she says:
But why is this such a big deal? Keep scrollin'.
What Is the TikTok Watermark?
A TikTok watermark is an overlaid TikTok logo that’s included on a user's video. It also has their username:
How Do You Remove the TikTok Watermark?
While posting directly on TikTok is fine, if you want to cross-promote your content on other social platforms, the watermark isn't ideal.
So, many social media managers and creators use one of two ways to remove it:
Which makes this latest test huge for everyone who uses TikTok’s in-app editing and filming tools, as it'll save time and cut out the middle man.