20+ high-converting fashion affiliate programs for creators

Affiliate marketing is evolving fast—and fashion continues to lead the charge.

Whether it’s a low-key #OOTD or a full-on unboxing haul, creators are turning personal style into steady income. Platforms like TikTok, Pinterest, and Instagram have made it easier than ever to inspire purchases with a look, a vibe, and a well-placed affiliate link.

Fashion is uniquely positioned in the affiliate world: visual, emotional, and endlessly adaptable. It’s a category that doesn’t just follow trends—it sets them. And with creators driving what (and how) people shop, the opportunity is wide open.

In this post, we’ve rounded up 21 fashion affiliate programs that combine competitive commissions with strong brand equity. Whether your niche leans toward premium activewear, budget-friendly staples, or bold streetwear, you’ll find affiliate options designed to fit your audience—and boost your revenue.

21 fashion affiliate programs to explore in 2025.

Each program below is available through Mavely—Later’s affiliate platform designed for creators.

Mavely helps creators monetize their content through curated brand partnerships, easy-to-use link tools, and performance insights. It’s built for influencers who want to turn everyday product recommendations into predictable revenue—without the complexity of managing dozens of programs on their own. With over 1,800 of the world’s favorite brands, including the 21 we’ve featured below, it’s easy to find and link products perfect for your target audience.

adidas

Niche: Performance and streetwear
Commission: Up to 10.5%
Cookie window: 30 days
Why it works: Global brand power, trend-forward drops, and crossover appeal across fitness, fashion, and lifestyle.

How to Join: Sign up through Mavely

About the brand:
adidas is a culture-shaping leader in athleticwear, known for merging technical innovation with fashion-forward design. From Ultraboosts to Ivy Park collabs, the brand hits the sweet spot between function and hype. It’s a go-to for creators who move between fitness and lifestyle content with ease.

Customer-facing perks:

• Free shipping and free returns

• Loyalty program with exclusive member perks

• Inclusive sizing and eco-conscious collections

• Early access to limited-edition drops

Creator perks (via platform):

• Up to 10.5% commission

• 30-day cookie window

• In-dashboard reporting for real-time performance

• Custom banners and affiliate creatives

Michael Kors

Niche: Luxury lifestyle
Commission: Up to 10.5%
Cookie window: 30 days
Why it works: Known for glam meets functionality—plus high AOV and consistent new arrivals.

How to Join: Sign up through Mavely

About the brand:
Michael Kors delivers elevated fashion with an aspirational edge. From structured totes to sleek ready-to-wear, it’s luxury made wearable. For creators, the brand offers high-impact style at mid-tier pricing—perfect for curated looks, hauls, or luxury-for-less storytelling.

Customer-facing perks:

• Free shipping and free returns

• VIP rewards program

• Regular limited-time offers and exclusive collections

• Iconic designer appeal at accessible price points

Creator perks:

• High average order values = bigger affiliate payouts

• 30-day cookie window

• Robust conversion data

• In-platform creative assets

QVC

Niche: Curated shopping across categories
Commission: Up to 14%
Cookie window: 1 hour
Why it works: Loyal shoppers, strong storytelling, and frequent limited-time deals.

How to Join: Sign up through Mavely

About the brand:
QVC is a household name in live, curated shopping. With everything from loungewear to luxe skincare, the platform is built on trust, value, and urgency. Its short cookie window is balanced by high-intent shoppers and timed promotions—ideal for creators who thrive on recommendation-style or flash-sale content.

Customer-facing perks:

• Easy Pay installments on most products

• Free returns and detailed reviews

• Daily flash deals and event-style shopping

• High-touch shopping experience with live demos

Creator perks:

• Generous 14% commission

• Hour-long cookie window—perfect for live content

• Frequent deal drops for content tie-ins

• Platform reporting and campaign resources

Rue La La

Niche: Designer flash sales
Commission: Up to 12.6%
Cookie window: 1 day
Why it works: FOMO-driven fashion finds and deep discounts that convert fast.

How to Join: Sign up through Mavely

About the brand:
Rue La La curates limited-time sales on high-end fashion, home, and beauty brands. With steep discounts and daily drops, it’s a dream for deal-seekers. Creators can easily tap into urgency-driven content—perfect for stories, reels, or anything countdown-worthy.

Customer-facing perks:

• Major markdowns on luxury brands

• Easy-to-use mobile-first shopping

• Exclusive, members-only daily deals

Creator perks:

• 12.6% commission rate

• 1-day cookie window

• Access to flash-sale schedules and affiliate tools

• Great match for fast-paced content formats

ShopSimon

Niche: Outlet deals from name brands
Commission: Up to 7%
Cookie window: 7 days
Why it works: One-stop-shop for affordable favorites—ideal for family-focused or practical fashion content.

How to Join: Sign up through Mavely

About the brand:
ShopSimon brings the outlet mall experience online. With access to familiar names across apparel, shoes, and accessories, it appeals to budget-conscious shoppers looking for reliable style. It’s an easy win for creators promoting seasonal savings, staples, or back-to-school content.

Customer-facing perks:

• Deep discounts on trusted fashion brands

• One-stop access to multiple retailers

• Frequent clearance events and sales

Creator perks:

• Up to 7% commission

• 7-day cookie window

• High-intent seasonal traffic (holidays, back-to-school)

• Perfect for haul or budget-conscious content

AllSaints US

Niche: Edgy street-luxe
Commission: Up to 14%
Cookie window: 30 days
Why it works: High-impact aesthetics and loyal fans—great for creators with alternative or minimalist vibes.

How to Join: Sign up through Mavely

About the brand:
AllSaints is known for its muted palette, leather essentials, and effortlessly cool silhouettes. With a signature grunge-meets-modern aesthetic, it appeals to trendsetters who favor understated luxury. Great for high-AOV conversions and fashion-forward storytelling.

Customer-facing perks:

• Seasonal collections and sale events

• Strong design identity and premium materials

• Global shipping options

Creator perks:

• High AOV and up to 14% commission

• 30-day cookie for longtail conversions

• Effective in lookbook or high-style content

Anne Klein

Niche: Timeless, career-ready fashion
Commission: Up to 14%
Cookie window: 15 days
Why it works: Consistent appeal with professional women and polished, everyday wear.

How to Join: Sign up through Mavely

About the brand:
Anne Klein champions timeless fashion with a professional edge. From polished blazers to classic flats, the brand is rooted in versatile, everyday style. Ideal for creators focused on careerwear, capsule wardrobes, or ageless fashion.

Customer-facing perks:

• Work-to-weekend versatility

• Quality materials and mature sizing

• Frequent promotions

Creator perks:

• Up to 14% commission

• 15-day cookie window

• High engagement for workwear and life-stage style content

Justice

Niche: Tween fashion
Commission: Up to 14%
Cookie window: 45 days
Why it works: Bright, bold, and built for the back-to-school season—plus long cookie windows for more earnings.

How to Join: Sign up through Mavely

About the brand:
Justice designs colorful, trend-driven fashion for tween girls—emphasizing confidence, individuality, and fun. With playful prints and inclusive sizing, it’s a hit with young shoppers and their parents. A great fit for family, parenting, or back-to-school content.

Customer-facing perks:

• Inclusive sizing

• Frequent collections tailored to trends and seasons

• Kid- and parent-approved price points

Creator perks:

• 45-day cookie = long earning runway

• High engagement with parenting creators

• Best used in family, BTS, or gifting content

Gap

Niche: All-ages basics
Commission: Up to 4.2%
Cookie window: 1 day
Why it works: Evergreen pieces, brand trust, and seasonal sale surges.

How to Join: Sign up through Mavely

About the brand:
Gap has long been a staple for classic American style. From denim to everyday basics, the brand spans generations with pieces that work year-round. It’s especially effective in lifestyle, family, or minimalist fashion content.

Customer-facing perks:

• Frequent promotions and clearance

• Inclusive sizing

• Modern takes on staple pieces

Creator perks:

• Wide audience appeal

• Easy to style across age groups

• Short cookie, but strong on-sale conversion

Old Navy

Niche: Affordable family apparel
Commission: Up to 4.2%
Cookie window: 1 day
Why it works: Value-focused, inclusive sizing, and frequent promos.

How to Join: Sign up through Mavely

About the brand:
Old Navy offers trend-right style at prices that are hard to beat. Known for extended sizing and mass-market appeal, it’s a go-to for creators spotlighting budget-friendly fashion, family looks, or seasonal savings.

Customer-facing perks:

• Regular promos and sitewide sales

• Broad sizing across kids, maternity, and plus

• New arrivals weekly

Creator perks:

• Frequent sales = urgency-driven content

• Works well across family, budget, or lifestyle content

• Trusted name helps drive clicks quickly

True Religion

Niche: Streetwear denim
Commission: Up to 7%
Cookie window: 30 days
Why it works: Distinct design, high-ticket denim, and strong Gen Z resonance.

How to Join: Sign up through Mavely

About the brand:
True Religion is iconic for its bold stitching and premium denim. Combining streetwear roots with designer flair, it’s loved by style-conscious shoppers who value individuality. Creators get access to high AOV and strong niche loyalty.

Customer-facing perks:

• Seasonal drops and collabs

• Signature denim fits

• Regular outlet deals online

Creator perks:

• 30-day cookie

• Strong with Gen Z and urban fashion audiences

• Great AOV and strong niche conversions

Walmart

Niche: Multi-category including fashion
Commission: Up to 17.5% (select categories)
Cookie window: 14 days
Why it works: Volume potential, massive brand trust, and style at scale.

How to Join: Sign up through Mavely

About the brand:
Walmart offers everything from everyday basics to trending fashion drops. Its unmatched scale, accessibility, and shopper trust make it a reliable revenue generator—especially during seasonal refreshes or major sale events.

Customer-facing perks:

• Free two-day shipping on orders $35+

• Affordable trend collections

• Size and style diversity

Creator perks:

• High-volume potential

• Wide audience fit

• Up to 17.5% commission in some categories

CUPSHE

Niche: Swimwear and resort wear
Commission: Up to 3.5%
Cookie window: 30 days
Why it works: Budget-friendly beachwear with a highly visual, trend-driven catalog.

How to Join: Sign up through Mavely

About the brand:
CUPSHE delivers stylish swim and vacation-ready looks that photograph beautifully. With flattering fits and frequent drops, the brand is a top choice for summer hauls, travel guides, and lifestyle creators.

Customer-facing perks:

• Frequent sales and BOGO promos

• Flattering sizing for all body types

• Instagrammable design

Creator perks:

• Built-in shareability (think: beach hauls, travel prep)

• Recurring demand in Q2–Q3

• High engagement on photo-based content

Alo Yoga

Niche: Luxe activewear
Commission: Up to 10.5%
Cookie window: 30 days
Why it works: Fashion-forward fitness with high cart values and major influencer pull.

How to Join: Sign up through Mavely

About the brand:
Alo Yoga blends high performance with minimalist design. It’s a celeb-favorite brand with cult-level loyalty and premium pricing. Perfect for creators covering wellness, athleisure, or aspirational everyday fashion.

Customer-facing perks:

• Luxe fabrics + function

• Free shipping

• Fast-moving limited drops

Creator perks:

• High cart values and influencer cachet

• Pairs well with wellness, fitness, or fashion content

• Strong affiliate creative assets

Converse

Niche: Iconic sneakers and apparel
Commission: Up to 7%
Cookie window: 7 days
Why it works: Perennial classic with major cultural cachet—easy to style and sell.

How to Join: Sign up through Mavely

About the brand:
Converse is a heritage brand that stays cool by constantly evolving. From skate culture to street style, its sneakers cross generational and subcultural lines. For creators, that means timeless content with built-in audience appeal.

Customer-facing perks:

• Seasonal drops and collabs

• Free returns

• Wide sizing and colorways

Creator perks:

• High brand recall = strong click-through

• Effective for seasonal, haul, or throwback content

• Assets available through affiliate portal

Crocs US

Niche: Comfort-first footwear
Commission: Up to 11.9%
Cookie window: 30 days
Why it works: Viral hits, fun collabs, and huge conversion potential—especially with Gen Z.

How to Join: Sign up through Mavely

About the brand:
Crocs went from practical to pop culture phenomenon. Loved for their comfort, bold colors, and customizable Jibbitz, they’re now a must-have across demographics. Great for playful content, trendspotting, and even healthcare/lifestyle crossover.

Customer-facing perks:

• Customization

• Color and style variety

• Frequent limited-edition drops

Creator perks:

• Excellent for meme, trend, or seasonal content

• Loyal fanbase converts quickly

• Great clickbait for reels and shortform

Kate Spade

Niche: Chic accessories and fashion
Commission: Up to 10.5%
Cookie window: 7 days
Why it works: Colorful, polished, and giftable—great for aspirational content or lifestyle creators.

How to Join: Sign up through Mavely

About the brand:
Kate Spade brings joy to fashion with vibrant hues, playful design, and signature polish. From statement bags to giftable jewelry, it’s beloved by creators for its distinct look and loyal audience.

Customer-facing perks:

• Frequent sitewide promos

• Gift guides and seasonal launches

• Statement pieces under $200

Creator perks:

• Stylish, clickable content

• Strong AOV and brand trust

• Easy plug into lifestyle, gift, or personal style posts

Kate Spade Outlet

Niche: Discounted designer fashion
Commission: Up to 21%
Cookie window: 7 days
Why it works: Elevated looks at lower price points—and standout commissions for affiliates.

How to Join: Sign up through Mavely

About the brand:
Kate Spade Outlet gives shoppers access to premium pieces at reduced prices—without compromising on style. With past-season collections and exclusive deals, it’s an affiliate standout for value-driven luxury content.

Customer-facing perks:

• Major markdowns

• Exclusive outlet-only styles

• Fast-moving inventory

Creator perks:

• Up to 21% commission—highest on this list

• Ideal for budget-luxury positioning

Easy to plug into sales or capsule content

Athleta

Niche: Sustainable activewear
Commission: Up to 4.2%
Cookie window: 1 day
Why it works: Ethically made, women-designed, and performance-ready—ideal for wellness creators.

How to Join: Sign up through Mavely

About the brand:
Athleta designs performance gear with purpose. With inclusive sizing, ethical production, and a focus on empowering women through movement, the brand is a go-to for creators promoting mindful living or active lifestyles.

Customer-facing perks:

• Fair-trade and sustainable

• Rewards through the Gap Inc. family

• Frequent new arrivals

Creator perks:

• Best fit for wellness, ethical, and slow-fashion content

• Loyal audience and lifestyle overlap

• Short cookie, but strong niche conversion

The Children's Place

Niche: Kids’ fashion and basics
Commission: Up to 3.5%
Cookie window: 15 days
Why it works: Age-appropriate fashion and year-round content opportunities for family creators.

How to Join: Sign up through Mavely

About the brand:
The Children’s Place is a staple for affordable, kid-friendly fashion—from holiday outfits to everyday basics. With consistent sales and wide sizing, it’s a strong performer for family-oriented creators with school-year and seasonal content.

Customer-facing perks:

• Buy more/save more promos

• Uniforms, denim, and graphic tees

• Budget-friendly bundles

Creator perks:

• Solid performer during school year and holiday spikes

• Easy cross-sell for family or parenting influencers

• 15-day cookie for extended conversion window

Nike

Niche: Sportswear + streetwear
Commission: Up to 4.2%
Cookie window: 7 days
Why it works: Iconic. High demand, regular drops, and cross-niche appeal from fashion to fitness.

How to Join: Sign up through Mavely

About the brand:
Nike is a global icon that blends innovation, performance, and culture. Known for both elite athleticwear and street-style credibility, the brand has universal appeal. For creators, it offers constant content opportunities and powerful brand equity.

Customer-facing perks:

• Nike app exclusives

• Regular new drops

• Premium athlete collabs

Creator perks:

• Massive brand trust

• Ideal for hype, fitness, or gear content

• Excellent traffic builder—even if conversion is low AOV

Quick tips for choosing the right affiliate programs

Every creator is different, but here’s what to prioritize:

• Brands that reflect your audience’s taste and values

• Strong commission rates (8–15% is the sweet spot)

• Longer cookie durations = more chances to earn

• Product diversity to support recurring content

• Tools and resources that simplify link sharing and tracking

Fashion affiliate marketing, simplified.

The opportunity in fashion affiliate marketing isn’t just about income—it’s about turning creativity into a scalable revenue stream. With the right tools, data, and brand partnerships, you can monetize your style in a way that feels aligned and authentic.

When you use Mavely by Later, you get access to:

• A wide variety of affiliate programs (1,800+!) all in one place

• Free, easy-to-use tools, including LinkDM, Later link in bio, and a MyShop storefront

• An all-in-one dashboard with transparent earnings data and performance insights to help you grow

Let’s turn your next outfit post into your next paycheck.