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Instagram, Marketing

14 Apps For Creating Gorgeous Instagram Stories

New apps for Instagram Stories are popping up every day, which means stories are getting more and more creative, interactive, and engaging!

It makes sense; with 400 million daily active users, brands want to level-up their Instagram Stories to connect with their followers, drive traffic to their profile, and take back control of their reach.

Luckily, it’s now easier than ever to create high-quality Instagram Stories content – you just need to step outside the Instagram app for some extra help!

In this blog post, we’re sharing 14 apps for Instagram Stories that will help you create high-quality, cohesive stories that will keep your audience coming back for more!


Apps for Instagram Stories #1: Create Clean & Minimalist Templates with Unfold 

Using Instagram Stories templates is one of the easiest ways to upgrade your stories content! By using a set of templates for your Instagram Stories, you can create cohesive, on-brand content that aligns with your brand as a whole.

If you aren’t comfortable creating or using templates in Adobe Photoshop, you can create templates on your phone using the Unfold app for Instagram Stories.

Unfold exploded onto the scene this year with its library of clean and modern templates. It’s now one of the most popular template apps for Instagram Stories!

Unfold App

You may recognize Instagram Stories with filmstrip, Polaroid and minimalist borders from your favorite Instagrammers’ posts:

Unfold also lets you preview your story with ‘Story mode’, giving you a chance to see how your stories will appear on Instagram before hitting ‘post’.

If you’re looking for a quick and easy way to give your Instagram Stories a more cohesive-look, Unfold is about to become your favorite app!

Free download: iOS & Android

#2 Instagram Stories App:  Customize Templates to Match Your Brand Aesthetic using Canva

Canva’s mobile app is another super-simple way to create beautiful Instagram Stories templates for your business, and you can create templates on your phone or on your desktop.

For Instagram Stories, there’s plenty of ready-made templates to choose from, and you can customize your template with millions of background options, 130 different fonts, and tons of graphics to create “on-brand” templates for your business:

Once you’ve nailed your Canva template, it’s easy to maintain a consistent brand aesthetic on your Instagram Stories!

Check out our video to learn how to create Instagram Stories templates in Canva:

Creating branded Instagram Stories templates will help save you time and maintain a cohesive presence across your stories, posts and business as a whole. And the best news — no graphic design experience necessary!

Free download: iOS & Android

Apps for Instagram Stories #3: Add a Background to Your Photos and Videos with InShot

Have you ever wanted to post a video but it wasn’t quite the right size? The InShot Video Editor is a photo and video editing app specially designed to make your content a perfect fit for an Instagram Stories post (or any other video platform!).

Before getting started on your project, just make sure to select “Canvas” to adjust the size for Instagram Stories:

Apps For Instagram Stories

The InShot Video Editor takes your existing video and allows you to change it into various aspect ratios, and you can easily resize and crop it to fit Instagram Stories – which is a serious challenge sometimes!

You can also place your video on a background; choose a plain colored background within the app, or upload an image from your device.

It means great footage will never go to waste and you can easily share it with your followers on Instagram Stories!

Free download: iOS & Android

#4 Apps For Instagram Stories: Schedule Your Instagram Stories Content with Later

Posting regularly on Instagram Stories is key to building an audience and increasing your views, and you can plan your stories just like you would plan other social posts in your content calendar.

Now instead of coming up with new stories daily, you can add your photos and text directly to your Instagram Stories scheduler! By scheduling your content in advance, you can make sure you’re posting consistently and staying top of mind with your followers.

All you have to do is drag and drop your stories on to the storyboard tool, and then re-arrange them to fit the order and look that you want.

Next, you can add links or captions to your scheduled stories, which will be copied to your phone when it’s time to post.

When it’s time to post, you’ll receive a notification on your phone. And once you open the notification, your stories will be downloaded to your phone and caption or links copied to your clipboard, making it easy to post Instagram Stories in seconds.

Scheduling Instagram Stories is one of the best things you can do to grow your business on Instagram in 2019!

Free download: Later is free to use, but you’ll have to upgrade to a paid plan to schedule stories.


#5 Instagram Stories App: Add Colorful Stickers, Text and Brushstrokes to Your Images with A Design Kit

Developed by the creators of A Beautiful Mess and A Color Story, A Design Kit is a fun way to add life to your images. The app is packed with stickers, backgrounds, and realistic brushes that let you draw textures or colors directly on your photos:

Apps For Instagram Stories

A Design Kit is a great app for creating unique, eye-catching Stories with heaps of personality, that will keep your followers coming back for more!

If you’re looking for inspiration, you can also follow #ADesignKit to check out designs from other users in the community.

Free download: iOS

#6 Instagram Stories App: Create Text Graphics On-The-Go with Adobe Spark Post

While Adobe is most-commonly known for its professional editing software, Adobe Spark Post makes it easy for anyone to create graphics on-the-go, no design experience required.

App For Instagram Stories

This app for Instagram Stories has thousands of templates to choose from, including millions of free stock photos, filters, and fonts to help you create customized Instagram Stories content that perfectly aligns with your brand.

This Instagram Stories app is totally free to use, and will have you creating high-quality, on brand stories in just minutes!

Free download: iOS & Android

#7 Apps for Instagram Stories: Create Dynamic Videos with Mojo

Adding animation to Instagram Stories is a great way to create super eye-catching content, and animation is a hot new trend right now!

Mojo app, has everything you need to create stunning video stories viewers from swiping by. The app is packed with hundreds of animated templates for whatever type of content you’re posting. Mojo’s templates are totally customizable too — making it easy to trim, crop, add effects, titles, animation, change speeds, colors, and more!

Best Instagram Video Editing Apps: Mojo

Using Mojo’s animated templates and either videos or still photos, you can create engaging Instagram Stories for your profile — it’s particularly useful if you want to showcase a blog post or have some text content that you want to make stand out in your feed.

Best Instagram Video Editing Apps: Moji

Free download: iOS

There’s a ton of new apps for Instagram Stories that make it easier than ever to add animation to stories in just a few clicks! Check out our list of favorites here

#8 Apps for Instagram Stories: Step Outside of the Classic Instagram Filters By Using VSCO

VSCO has been deemed a fan-favorite photo editing app for quite some time now, but did you know you can also edit your video content in the app as well?

The lesser-known feature lets you add any of your favorite VSCO filters to your video content to help you maintain a cohesive aesthetic — no matter what you’re posting.


You can also make different adjustments such as contrast, brightness, temperature , and more in the video editor.

Video editing in VSCO is an exclusive tool included in the VSCO paid membership, but it may be worth investing in if you’re looking to take your video content up a notch.

Free download: iOS & Android 


#9 Apps for Instagram Stories: Create Stop-Motion Stories with Lifelapse 

If you’re looking to step up your Instagram Stories content this year, you’ll definitely want to check out Life Lapse. The app makes it easy to create high-quality stop motion videos right from your mobile device, and their handy tutorial guides you through every step of the process. 

According to Life Lapse,  you can create stop motion videos “10x faster than with $15K+ worth of cameras, computers & pro editing software.” All you need to create stop-motion videos is your camera, good lighting, and a tripod!

But Life Lapse is more than just a stop motion creator. The app is also packed with editing tools, including a variety of different speeds, filters and stock music, and an interval timer to help you get the timing of your video just right.

Life Lapse is a great app for creating unique, eye-catching content that will give your Instagram Stories a high-production look (without the high-cost).

Free download: iOS

#10 Instagram Stories App: Create Eye-Catching Content with StoryLuxe’s Template Library 

The latest Instagram Stories template app catching users eyes is the new StoryLuxe app. The app is packed with a wide variety of dynamic Instagram story templates, including the polaroid & instant film templates, neon, floral, and many more.

Popular bloggers like Ellenor Kim (@spreadfashion) have already jumped on the new trend:

To get started, just select a template from one of the packs and add your photos and videos. Next, you can enhance your story with StoryLuxe’s filters, background textures, and colors to fit your Instagram aesthetic.

Free download: iOS ($2.99/month for a premium subscription)

#11 Instagram Stories App: Use the Smart Video Editor to Create Eye-Catching Content with Magisto

Grab your audience’s attention on Instagram by transforming your photos and footage  into eye-catching videos with Magisto’s powerful filmmaker.

With over 90 million users, this easy-to-use app for Instagram Stories is packed with powerful editing styles that will have you producing high-quality stories content in just 3 easy steps:

Low on video content? This app for Instagram Stories comes with premium stock footage from iStock for you to use.  Magisto’s smart video maker can even help you create a slideshow or video collage that feels like a true video using only photos.

Download: iOS & Android

Check out our post, 17 of the Best Mobile Video Editing Apps in 2019 for our full list of the best video editing apps for creating awesome video content on Instagram! 

#12 Apps for Instagram Stories: Add Captions to Your Instagram Stories with Clipomatic

Another great way to grab your audience’s attention and make your videos more inclusive is by adding captions to your stories!

While this may sound pretty time-consuming, luckily there’s an app that makes it super easy to do!

Clipomatic’s smart video editor turns everything you say into live captions. This means you don’t have to type everything out —  the app does all the work for you.

All you have to do is hit the magic record button, speak clearly, and your words will appear as stylish captions right on your recording. You can also enhance your videos with their artistic filters to really ‘wow’ your viewers.

Free download: iOS

#13 Instagram Stories App: Share Text Graphics That Stand Out with Over

Whether you’re sharing tips, inspirational quotes, or want to add a creative twist to your campaign, Over is a great app for Instagram Stories that lets you overlay text and graphics onto your photos and videos!

Over has a “gazillion” photos, fonts, graphics, templates and tools to choose from to help you create high-quality, on-brand content.


Using Instagram Stories templates is one of the easiest ways to upgrade your stories, and Over makes it easy to add a little movement to your perfectly on-brand content. Over’s stock video library has tons of different animations you can choose to bring some life to your creation: 


Pick a template or start from scratch; the options are seemingly endless. Their loyal community even has a #bestofover hashtag to help you find inspiration from other creators if you’re ever feeling stuck!

Free download: iOS & Android 


#14 Instagram Stories App: Easily Create How-To’s and Tutorials with Jumprope

If you’re frequently sharing tutorials or how-to’s, this is definitely the app for you!

Jumprope gives your content a professional edge, allowing you to easily create each step of your tutorial and add a link to where your followers can find each item you’re showcasing:

You can also edit the speed, music, text, and filters before exporting your video to Instagram Stories!

The Jumprope community includes beauty bloggers, fitness instructors, and DIY Instagrammers and more. This app is a great way for you to connect with your followers and easily share something new!

Free download: iOS

Grow Your Business with Instagram Stories

There are so many different photo and video editing apps for Instagram Stories to choose from, so you can really let your creativity flow!

Just remember to create content that is a cohesive fit with your brand aesthetic and Instagram marketing goals while you’re crafting and creating with apps for Instagram Stories and designing templates. If you’d rather design your stories on your desktop, we recommend using Canva or Adobe Photoshop (you can download our free Instagram Stories Templates for Photoshop here).

If you want to learn how you can grow your business with Instagram Stories, watch our free 45 minute video course to create a strategy behind your stories:

Written By

Lexie Carbone

Lexie is the Marketing Campaigns Lead at Later. She’s helped dozens of brands build their social presence and take their content strategy to the next level. You can connect with her on Instagram @lexiecarbone.