How to Add Instagram Swipe Up Links Without 10K Followers

Instagram Tips & Resources

How to Add Links to Instagram Stories


By Jillian Warren

Updated on October 25, 2021

3 minute read

Instagram Stories links are now available to everyone – even accounts without 10K followers! Find out how to add links to stories now.

Published October 25, 2021

Stay on top of the biggest social media marketing trends!

Following a major new update, all accounts (regardless of follower count) can now add links to Instagram Stories!

Previously, this feature was limited to accounts with over 10K followers.

Find out how to add links to Instagram Stories using the new link sticker below.

How to Drive More Traffic from Instagram Stories with Link Stickers

If you really want to drive traffic from stories, it’s important to add a clear call-to-action.

This could be a verbal call out, some on-screen text, an animated GIF, or all of the above.

Simone Charles uses a link sticker in her Instagram story to link to her outfit

Viewers could take a while to get used to the new link stickers, so prompting your followers to follow your links can really boost your clicks (and sales!).

ICYMI: You can visually plan and schedule your Instagram Stories in advance with Later. You’ll get all your assets, links, and copy delivered straight to the Later mobile app when it’s time to publish, so you can share a story in two taps!

Plan, schedule, and automatically publish your social media posts with Later.

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