How to Run Your First Instagram Marketing Campaign (Free Guide)

If you’ve ever thought about running an Instagram marketing campaign but you weren’t sure where to start, you’ve come to the right place!

Instagram marketing campaigns are an incredible way for brands and businesses to increase their brand awareness, grow their social following, and drive more sales — and they’re super easy to execute!

All it takes is some good planning and a little bit of creativity and you can easily run your own Instagram campaign.

Still need some help? No worries. We teamed up with General Assembly to share this free comprehensive guide on how to run your first Instagram marketing campaign! You can download it below.
 

 

Free Instagram Marketing Campaign Guide

Over the past few years, Instagram has quickly proven itself to be one of the best channels for businesses to reach and acquire new customers — and one of the best ways to take advantage of this is by running an Instagram marketing campaign.

It’s true! In the past year especially, so many businesses have taken to Instagram to run contests, giveaways, influencer and hashtag campaigns, and much, much more!

Ready to jump on the Instagram campaign bandwagon and take your business to the next level? From setting your goals to picking a campaign hashtag, the following guide will teach you everything you need to know to run your first Instagram marketing campaign.

What you’ll learn from the Instagram Marketing campaign guide:

  • The different types of Instagram marketing campaigns and what they’re best for
  • How to set achievable goals for your Instagram campaign
  • Why you should promote your campaign with Instagram influencers
  • How to determine the most important Instagram metrics and benchmarks
  • Tips on how to create an Instagram Stories strategy, & more!

So, what are you waiting for?! Get the free guide below:

Written By

Benjamin Chacon

Benjamin is a Content Writer at Later and recent transplant from Toronto. You can follow his day-to-day exploits on Instagram @benjaminchacs.