Later’s Community Reaches 1 Million Users

A little over one year ago, our company started a new chapter as we changed our name from “Latergramme” to “Later.” In the last year we have added new social networks, doubled our team, and recruited a few adorable office dogs. And now, we are humbled to share that the Later community has grown to over 1 million users!

Later was founded three years ago at a hackathon, with no intention of becoming a company, let alone becoming a product that over 1 million people used. It was only because of the encouragement and support we received from the early “Latergramme” community that we decided to move forward, which is why the Later community is so important to us to this day.

To thank you all for coming on this journey with us, we are offering 20% off your first year of Later  for the next week! Whether you want to schedule unlimited posts, add a team member, or add video content, now is the time to upgrade to a paid plan:

get 20% off with code “CELEBRATE20”

Enter code “CELEBRATE20” at checkout to get 20% off all paid plans for your first year until May 16th, 2017

The Road to 1 Million

To celebrate this milestone, we’re sharing some fun stats about how Later came to be and the highlights along the way:

In the last year we have added Facebook, Twitter, and Pinterest to Later, and we’re excited to go beyond Instagram and build more features and analytics for visual marketing in the coming year. We’ve introduced new features like our visual Instagram planner, AutoSchedule for Instagram, and Instagram analytics, and we can’t wait to show you more of the exciting features we’ve been working on.

Thank you for being a part of our journey!

-Matt, Roger, Cindy, Ian, and the rest of the Later team

Haven’t signed up for Later yet? Schedule Instagram posts, plan your feed, and track your analytics using Later – it’s free! 

schedule instagram posts

Written By

Matt Smith

Matt has founded a few startups and is also one of the founders at Later where he leads the marketing, growth and customer experience. In previous companies he’s led product, engineering & growth teams. You can follow his tweets at @symana