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How to Grow Your Business with Instagram Analytics (Free Guide)

Jumping into the world of Instagram analytics can be a little overwhelming, especially if you’re new to Instagram marketing.

What metrics should you be tracking? Do likes and comments matter? And how can you use this information to make better decisions in the future?

Don’t worry, we put together a free Instagram Analytics Strategy Guide to cover all of your questions and more!

From tracking your account’s performance to pinpointing your audience engagement trends, our free guide will teach you how to understand and monitor the patterns in your Instagram analytics, and make better decisions about your Instagram marketing strategy.

Ready to get started? Just submit your information below and we’ll send the guide straight to your inbox!

Instagram Analytics: Free Guide

Free Instagram Analytics Strategy Guide

Do you ever feel like the changes you make to your Instagram strategy are stabs in the dark, and you’re not seeing a real difference in your account’s growth?

Yep, we’ve all had that feeling before. But thankfully, you can start making better strategic decisions once you start tracking your Instagram analytics!

The metrics behind your likes, engagement rates, impressions, and your audience’s demographics and behaviors, all paint a picture of what you’re doing well and where there’s room for improvement.

The key is to really hone-in on these metrics and find out where you can start making positive changes!

What you’ll learn from the Instagram Analytics Strategy Guide:

  • Why Instagram analytics matter and how to use them to your advantage
  • How to set up a business profile on Instagram so you can start tracking your analytics
  • Understanding your audience demographics to reach new target audiences
  • How to analyze your Instagram posts, stories, and IGTV videos performance
  • BONUS: A glossary of every Instagram metric you need to know, such as Engagement, Impressions, and Exit Rates

Ready to take a deep-dive into your Instagram analytics? Get the free guide below!

Written By

Nikki Canning

Nikki is Later’s Blog Editor. She’s worked in digital media in Dublin, London, and Sydney & loves nothing more than hitting “publish” on a new post. On a weekend, you’ll find her outdoors, patting a stranger’s dog or scrolling Instagram to plan her next adventure — follow along on @nikkitravelled.